Watch this episode about Selfies For Business
In this episode, I’m gonna be talking about why you should be making a little bit more time to shoot some selfies for business right now. Let’s maintain your brand visibility together during the lockdown. I want to help you get confident in using the right selfie strategy. Phoneography skills like a pro, but, on your own.
The #LoveYaSelfie Challenge
The challenge mentioned in this video is no longer available. Instead, you can explore my Content Photography Service.
Props & Products
I wanna talk to you quickly about props and products. Adding in the strategic use of props and products is a great way to make sure that your selfies have a strategy behind them.
- What about an item that you just can’t live without? Something that currently gets you through every single day?
- This could even be the thing that you make in your business.
- Or, your favourite physical tool that you use to create what it is you make.
- I truly believe that hot sauce gets me through the day. I use it for my breakfast pretty much every single morning.
Alternative Crops
A selfie doesn’t just have to be the picture that you see when you hold your camera phone in front of you and it’s just your head and shoulders. You can get a lot more creative than that by doing great selfies.
- Your hands doing the work that you usually do.
- What about your feet at home with your slippers on?
- Or even your favourite pair of shoes that you would normally wear out to the office, or to a meeting.
The Lockdown Selfies Planner
The planner mentioned in this video is no longer available. Instead, you can explore my Content Photography Service.
Social Distancing
My first idea was social distancing. I don’t know about you, but I feel like I’m spending a hell of a lot of time waiting in long queues, outside supermarkets and shops, and while I’m in that queue, I’m trying to make it work well for my business, and making sure that I’m up to date on my notifications, and blitzing through some emails, but this is something that we can all relate to quite a lot right now, and getting creative with this idea would be fantastic for you to connect with your perfect followers right now on social.
Your New Lockdown Selfies For Business Look
I shot this image in a recent episode where I collaborated with three other photographers. Show your followers how you look right now when out buying food, or catching some fresh air, wearing those latex gloves, and maybe even a face mask.
Your Lockdown Diet
- What about the groceries?
- Are you eating differently these days?
- Are you cleaning your produce after you buy it in a whole new way?
Your Lockdown Hobby
So many people are taking up a new hobby with the extra downtime that they have. We entrepreneurs may not have that extra time, but why not talk about this, and relate to people who want to buy from you who are taking up a hobby?
Find out more about the people who follow you.
The Kids
Having your kids around you all day long while simultaneously trying to run your business. Are the kids helping you out? Are they driving you crazy? Have you developed a whole new way that your house runs in line with a school bell?
Document that, and get it in your selfie strategy.
Fresh Air
What about shooting a quick online meeting selfie with the person you’re talking to on Zoom? Make sure you tag them and get them to share this on their feed. Getting outside for fresh air.
How are you using this precious time in your day to enhance your business, help you come up with new ideas for your business, or just switch off from your business?
Working From The Garden
Working from the garden? We’ve just started getting some lovely weather here in the UK. Lots of people are documenting a coffee break in the garden. Some people are moving their office out into the garden. How does that look for you, using a whole new home office, or a new office setup in a section of your home if you’re used to working from premises?
Selfies For Business Tools
A quick overview of some selfie tools, a selfie stick that comes with a Bluetooth trigger can make your selfies so much more varied. Find one that comes with a tripod foot, and you are set up for even more possibilities.
Observe The Light
In short, make a note of which rooms are brighter. At what time of the day they are brighter? Knowing this will help you to start getting different natural light effects in your shots. In my house, the sun rises just outside of this window. That means that it sets on the other side of the house.
That means I know that if I want to get a golden hour sunset look, I will go to one of the front rooms of the house. Near the end of the day, when the sun is setting.
Continuous Lighting
Continuous lighting can make a huge difference to the overall look of your selfies. This is a really good one to think about if you don’t have much natural light at all where you live. It’s also a lot cheaper and much easier to master than working with professional flash lighting.
You can see the Kit I like to work with here.
New Selfies Habits
Practise absolutely makes perfect. This week, why don’t you set up a staggering alarm? Or you could set some reminders on your phone? Make sure you walk around your house and make a note of when the light is changing in each of the rooms of your house over the course of the day? Now we are out of lockdown you could of course extend this to more familiar locations you experience over your usual weekly movements.
If you pop off a couple of selfies each time, you’re going to start working on building up a regular selfie habit. This helps to make sure that you have a regular feed. That keeps you photo bank topped up with the authentic, lovely-looking you.
You haven’t got to look sleek and extra professional while you’re doing this. I promise you, that if you add this daily habit into your schedule, you will get so much more confident. Your selfies will look fantastic in no time at all.
Using Selfies to Build a Brand
If you want to incorporate more selfies into your brand-building efforts, this episode will probably help with that.
Build on Your Selfies
Now that the lockdown is a distant memory, you might be interested in exploring how I can help you add to your Personal Branding Photography image bank.
