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    Brand Strategist Laura Pearman from Laura Pearman Creative
    Category

    Personal Branding Photography

    Explore the Personal Branding Photography Archives. Discover client stories, expert tips, and visual inspiration. Show up confidently & authentically.

    Before You Book Professional Headshots: Why Skipping Branding First Will Cost You Personal branding consultant working with a client on brand clarity before booking professional headshots.Brand StrategyCustom PhotographyPersonal BrandingPersonal Branding PhotographyProfessional Headshots Photography

    Before You Book Professional Headshots: Why Skipping Branding First Will Cost You

    The headshot isn't step one. It's a finishing touch on work that should already be done. Book the shoot before the brand work and you'll spend hundreds on photos that don't do anything for your business.
    Laura Pearman
    Laura Pearman
    Jo Davidson female leadership coaching Brand Transformation Personal Branding - female leadership coaching Brand Transformation Jo Davidson. Jo is wielding a big mallet and dressed in a red power suit.Brand StrategyCase StudiesHomepage Case StudyPersonal BrandingPersonal Branding Case StudiesPersonal Branding Photography

    Jo Davidson female leadership coaching Brand Transformation

    Most coaching brands book the photoshoot first and the strategy never. Jo Davidson did it the other way round, and her female leadership coaching brand looks completely different on the other side. The visuals match the depth of the work.
    Laura Pearman
    Laura Pearman
    Photography for your Personal Brand Photography for Your Personal Brand with Amanda Webb, Sally How, MayKing Tsang and Lucy McVeyCase StudiesPersonal BrandingPersonal Branding PhotographyProfessional Headshots Photography

    Photography for your Personal Brand

    The same shoot-out technique produced four sets of brand photography that share nothing visually. That's because the strategy behind each client was doing the work the camera couldn't. See how brand photography lands when the thinking happens before the shoot.
    Laura Pearman
    Laura Pearman
    Using Selfies to Build a Brand Using selfies to build a brand - Laura PearmanContent PhotographyPersonal BrandingPersonal Branding Photography

    Using Selfies to Build a Brand

    Selfies have earned a real place in personal branding, especially since social media moved everyone's brand online. They don't replace professional brand photography. See where selfies actually sit in your brand's visual mix, and what they can credibly do for you.
    Laura Pearman
    Laura Pearman
    How Personality Branding Photography Helped Victoria Fleming Amplify Her Buzz Portrait of sales expert Victoria Fleming smiling and pointing confidently during her personality branding photography shoot, representing her bold Buzztastic brand energy.Case StudiesCustom PhotographyPersonal Branding Photography

    How Personality Branding Photography Helped Victoria Fleming Amplify Her Buzz

    When your audience evolves but your visuals haven't, you start showing up as a slightly older version of yourself. This case study tracks how Victoria Fleming's photo refresh caught up with her shift into SaaS. The shoot earned its keep for years.
    Zainabfarrukh
    Zainabfarrukh
    Selfies for Business | Showing up during Lockdown Selfies for business in the lockdown and beyondContent PhotographyPersonal BrandingPersonal Branding Photography

    Selfies for Business | Showing up during Lockdown

    Most selfies stop at head and shoulders in bad light. With a small amount of planning your phone becomes a steady supply of brand content. The work happens before you press the button.
    Laura Pearman
    Laura Pearman
    Personal Branding Example: The Power of Photography Personal branding example – a confident Laura Pearman holding a bottle of liqueur and a drink, illustrating how photography strengthens brand identity.Brand PhotographyBrand StrategyPersonal BrandingPersonal Branding Photography

    Personal Branding Example: The Power of Photography

    You can spot a default corporate headshot from across the room, and your competitors all booked the same one. Two professionals decided to stop disappearing into that crowd. The before-and-afters are in this one.
    Laura Pearman
    Laura Pearman
    How to Convey Self Branding Through Photography conveying self branding through photographyBrand PhotographyPersonal BrandingPersonal Branding Photography

    How to Convey Self Branding Through Photography

    Your brand has already been defined by people who don't know you. The photographer guesses, and the audience fills in the rest. The version that pulls in the clients you actually want needs you in the room before the shutter fires.
    Laura Pearman
    Laura Pearman
    Expert Makeup Tips to Look Your Best in a Professional Headshot Laura Pearman demonstrates how to apply lipstick, a key step in professional headshot preparation, against a bold red background with geometric accents.Brand PhotographyContent PhotographyCustom PhotographyPersonal Branding PhotographyProfessional Headshots Photography

    Expert Makeup Tips to Look Your Best in a Professional Headshot

    SPF in your foundation will turn your headshot into a flashback hostage situation. There is no editing fix for that ghostly white face on the day. The MUAs in this round-up have stronger advice and better products.
    Laura Pearman
    Laura Pearman
    Branding Yourself Before a Photoshoot: What to Know Before the Camera Square image of Laura Pearman smiling in a velvet turban against a bold orange and pink retro background, representing creative personal brand strategy.Brand StrategyCase StudiesPersonal Branding Photography

    Branding Yourself Before a Photoshoot: What to Know Before the Camera

    A photoshoot can amplify a clear brand. It can't rescue a confused one. Before the camera comes out, you need to know who the work is for and what makes you the obvious choice, otherwise you're paying for prettier confusion.
    Jess Gowling
    Jess Gowling
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    Laura Pearman - Personal Branding Expert Newcastle

    Welcome!

    Welcome to the Laura Pearman Creative blog! I regularly post useful videos, helpful tips and how-to's all about branding to help you and your business make sense of it all. We often have expert guests too so if you're not signed up to our newsletter yet, get signed up so you don't miss out.

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    Laura Pearman Creative | Brand Strategist

    Laura Pearman Creative combines strategic insight with creative innovation, empowering clients to enhance their branding and achieve meaningful results in their businesses and careers.

    Email: laura@laurapearman.com

    Address: Jarrow Business Centre, Rolling Mill Rd, Jarrow, Tyne and Wear NE32 3DT

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    Laura Pearman - Personal Branding Consultant Newcastle

    Latest Posts

    • 5 Female Leadership Brand Examples (and the Strategic Lessons Behind Them)
    • Branding Yourself as an Expert Isn’t a Solo Sport
    • How to Use Your Personal Brand to Grow a Service-Based Business
    • 10 Mistakes Service-Based Business Owners Make With Their Personal Branding
    • Why You Need a Branding Audit Before a Logo Redesign (and a Photoshoot Too)

    Copyright © Laura Pearman Creative 2026. No part of this website can be reproduced without prior written consent. All rights reserved. Website by Exaltis

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