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What is Personal Branding?

Personal branding is the strategic process of defining and promoting your professional identity and what you stand for.

  • It’s about creating a unique brand that highlights your skills, experiences, and values.
  • It’s about setting you apart, increasing your visibility, and attracting valuable opportunities (which are also the right opportunities too).
  • It’s about building credibility, enhancing your reputation, and ultimately advancing your career.

I’m passionate about empowering professional women, and I believe your unique journey deserves a distinctive brand.

Work with me
Jill Huskisson sitting in an urban gym with Kettlebells.
Personal Branding - female leadership coaching Brand Transformation Jo Davidson. Jo is wielding a big mallet and dressed in a red power suit.

How I Build Your Personal Brand

When it comes to the art of Personal Branding, no two people are the same.

I specialise in crafting bespoke Personal Branding strategies tailored to your unique needs. Whether you’re a rising leader, an aspiring entrepreneur, or a seasoned CEO, I’ll help you:

  • Discover your unique strengths.
  • Analyse the competition.
  • Develop a compelling personal brand.
Find out more

My retreat delegates LOVE Laura!

I have a lovely community of Fitness and Wellness Pros from all over the UK. One of the highlights of the year is to host a luxe in-person retreat. I asked Laura to join us in a 6-star Resort in Marbella, Spain. She was available to my delegates for mini branding photoshoot sessions, and, on the speaking lineup talking about implementing visibility into Personal Branding within the Fitness and Wellness space. My community have fallen in love with her. The way she was able to give her knowledge based on individual questions was unforgettable.

Yvonne Radley – Big Me Up Media

Bespoke Photography for the Big Me Up Media Business Retreat to Marbella. Yvonne Radley from Big Me Up Media
Yvonne Radley

The results from this are still paying off in my business now.

Laura offering this in-a-day branding service in a way that respects my time felt like a perfect fit. The results from this are still paying off in my business now.

Jo Davidson – Female Leadership Coach.

Brand Strategy In A Day Jo Davidson Female Leadership Coach
Jo Davidson

Order AND Action. An incredible talent! Laura YOU are magical!!!!

It took me seconds to feel on a deep level that Laura is a Goddess of order and action. That’s pretty rare for a Creative Talent as big and beautiful as hers. Shooting with Laura in the gorgeous La Jolla San Diego was a truly magical couple of hours. She brought out the best of me and I LOVE the photography. It’s so much more than just a photo shoot when you work with Laura. She has laser-insight, knows SO MUCH about how to articulate a brand and what’s more, she can break all of those big ideas into order and action that feels manageable.

Trish McKinnley – Manifesting Goddess

order and action. Personal Brand Photography for Trish McKinnley Manifesting Goddess Guide. San Diego
Trish McKinnley

The clarity I gained from this process was invaluable!

The clarity I gained from this process was invaluable and oh-so rapid. I can finally see what I need to prioritise in my limited schedule to build my authority.

Jackie Wilson BrickHouse
Jackie Wilson

Why choose this service?

My Personal Branding consultancy service has so many benefits for you, your business and your career. Here are a few:

Confidence

Personal branding gives you the confidence that you are going in the right direction and taking action. In addition, it gives you the confidence of having an expert cheerleader in your corner to help you.

Focus & Clarity

Personal Branding gives you clarity about what makes your valuable and unique. It helps you focus on the right steps to take to showcase your uniqueness to the right people, in the right way.

Strategy

Being more strategic based on your terms and values gives you the benefit of reduce time and energy wasted on fools errands. What works for another Personal Brand in your space, is not necessarily going to work as well, if at all for you. With a bespoke strategy everything becomes a lot more efficient.

Increased Visibility

Wherever you need to stand out, we work on making you more visible in the right way to achieve your goals.

Authority

Working to develop your credibility and trust builds overall authority and a strong reputation. This is a cornerstone to developing your personal brand.

Acceleration

Elevating your Personal Brand will help you achieve your goals more quickly. Whether it's career advancement, business growth, or expanding your influence, this service provides you with the right tools and strategies to fast-track your success.

Not quite ready to talk? Get an overview of your Personal Brand without any jargon in under 10 minutes. Download this checklist to get started.