Stock-corporate team photos work fine if you want your firm to look like the firm next door. APT Search had a different brief. See what happens when a recruitment team commissions photography that actually reflects their personality, on LinkedIn and on the website.
Your LinkedIn about section is the most public misuse of "I" on the internet. Louise Brogan explains why bios that earn connection requests speak to the reader instead. Most polished profiles get this exactly backwards.
You can over-practice a presentation. Simon Raybould walks through the four areas that decide whether a talk lands or stalls, and the rehearsal habit most speakers get backwards. Worth a listen before your next big stage.
Dave Algeo's personal brand has shifted. He's moved from operating as The Stressed Guru to building under his own name, with a more grounded, human feel. This case study shows how the photography moved with him.
Chris Marr didn't want to be photographed standing behind a podium. He wanted images of himself out in the crowd, working the room with the mic in his hand. Nottingham Contemporary made the lighting technically hard, and handed him a speaker reel that earns bookings.
The man who teaches presentation skills to executives spent years avoiding the camera. Simon Raybould booked a shoot anyway. What happened in the first ten minutes is the part most personal branding photographers won't show you.
Most musician promo shots look like the photographer didn't ask what the music sounded like. Edd's was shot above his Newcastle guitar shop, with the same hands that play the records. Photos that match the sound.
Welcome to the Laura Pearman Creative blog! I regularly post useful videos, helpful tips and how-to's all about branding to help you and your business make sense of it all. We often have expert guests too so if you're not signed up to our newsletter yet, get signed up so you don't miss out.